Surveys are facilitated using three Shopify features and will not function without being properly configured. These features are 1) products, 2) collections, and 3) templates. 



Survey products

Products created on Shopify to reflect rewards expected by backers and add-on items available for purchase within a survey. A survey product must be defined with reward as the product type. Add-on items do not require a special identifier.



Survey collections

Shopify collections that utilize a survey template and feature product assortments curated for each pledge level or backer group. 



Survey templates

Specialized files installed on your store’s theme and customized by you to guide backers through surveys and increase sales.